CZ Blog for PRMP
-
Apology matters when crisis go viral
The D&G case in 2018 was discussed thoroughly in two blogs here — how it made Chinese outraged and started boycotting D&G, and what we can learn from this typical example of “NOT to do” in crisis communication, etc. Today let’s look into this case again within perspectives of social media and transcultural communication. The… Read more
-
Beyond the strike
During the Great Recession outbreak in 2007 and economic uncertainty that followed, the US automotive workers accepted concessions to allow GM (General Motors) as well as other auto companies to recover. Though GM has since returned to profitability, worker compensation has remained stagnant, and the company continues to shut down US facilities and move some… Read more
获取直接发送到收件箱的新内容。
CZ Blog for PRMP 